Sustainability Report 2024
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HIGHLIGHTED INITIATIVES
SELECTION OF RECYCLED MATERIALS FOR THE AODACi COLLECTION
Between April 2023 and March 2024, we developed an initiative focused on the design and development of a sustainable product collection, with the aim of ensuring that at least 65% of the composition of the items would consist of sustainable materials. The work involved our internal Sustainability, Procurement and Compliance teams and was carried out from our facility in Murtede. Through a careful selection of materials, in close collaboration with our suppliers, we achieved an outstanding result of 86.8% sustainable materials by weight in the collection, significantly surpassing the target set. This result reflects our commitment to the circular economy and has allowed us to communicate our dedication to sustainability with transparency to stakeholders, strengthening our value proposition in the sustainable gifts market.
SECOND LIFE PACKAGING
Between July 2023 and January 2024, we launched the “Second Life Packaging” initiative, with the purpose of ensuring that all our product packaging included suggestions for reuse after opening. The initiative took place in Murtede, one of our operational sites and involved the Design team. Creative and functional proposals were developed to give packaging a new life, transforming them, for example, into frames, footrests, birdhouses, mobile phone stands or pencil holders. This approach enhances the value of our products, reduces the amount of waste sent to recycling or landfill and promotes more circular and conscious consumption habits.
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